OWN A XGT FITNESS STUDIO
XGT’s turnkey licensing platform lets you monetize unused space or launch a standalone studio, without franchise fees.
The Opportunity
Strength-based group training is the fastest growing category in boutique fitness.
XGT is built to lead it.
Our studios see 97% client retention and generate top revenue per square foot.
This is more than a workout.
It’s a proven system designed to help operators grow and members stick around.
Turnkey, Ready-to-Go
High-Profit Model
Scalable Growth
Real Support, Real People
We offer two paths to profit
01
Plug In Model
Perfect for existing gyms.
Transform underused space into a high-retention, revenue-driving training zone.
You can be up and running fast, often breaking even in under 6 months.
02
Standalone Studio Model
Ready to own a standalone fitness business?
Launch a full-service XGT studio with our proven system.
It's a turnkey model with national branding and top-tier programming.
Flat Licensing Fee
Flexible Branding and Operations
Built-In Support and Systems
Why Choose Licensing Over Franchising
Skip the franchise red tape. With XGT Licensing, you stay in full control. No fees based on your revenue, no branding restrictions, and no rigid rules. You get our proven training system, tech stack, making it faster, cheaper, and more flexible to launch and grow a profitable fitness offering.
The XGT solution
For Existing Gym Operators
- Functional
strength training + cardio in one system
- 4-phase
done for you programming for all fitness levels
- Tech-integrated: heart rate monitors, app, leaderboard
options
- Support from site planning to launch to growth
- Differentiate
your business in a crowded market
- Create new,
scalable revenue channels
- Build long-term retention with a turnkey solution
The Problems we solve
For Operators
• Wasted space that doesn’t drive revenue
• Low retention from generic programming
• Too much effort with too little return
For Members
• No real coaching or accountability
• Inconsistent workouts and results
• No community or personal connection
XGT License Opportunity Inquiry
Join the future of small group training.
Contact Us
What is XGT?
XGT is a small group training licensing platform that sits between a large group class and a one-on-one personal training session, offering the community and energy of group fitness with the personalized attention of PT.
We equip fitness operators and entrepreneurs with the systems, programming, and tools to deliver an exceptional member experience without the limitations or royalties of a franchise.
Why should I become an XGT licensee?
XGT combines proven, science-based programming with a business model designed for retention, efficiency, and growth.
You’ll have the flexibility to add XGT to your current space or launch a dedicated studio, supported by our technology platform, training systems, and ongoing business coaching.
It’s everything you need to deliver an exceptional member experience and build a sustainable, profitable program.
How is XGT different from a franchise?
With XGT, you own 100% of your business and make all operational decisions.
We provide the proven framework; programming, technology, certification, and business coaching while you maintain the freedom to customize your brand, pricing, and member experience.
Are there royalties or revenue-sharing fees?
No. XGT operates on a low flat monthly licensing fee, not a percentage of your revenue. That means you keep more of what you earn and have full control over your profitability.
Will I have exclusive territory?
Yes. Licensees receive protected territory rights to avoid competition from other XGT locations in their area.
Will I still control my business?
Absolutely. You decide your services, pricing, marketing, and day-to-day operations. Even our daily workout programming can be tailored by you.
What if I already own a gym?
Some licensees lead with their own gym name and promote XGT as their signature small group training program, while others choose to brand their entire location as XGT.
The choice depends on how you want to operate and your unique situation.
What’s included when I license XGT?
Every license comes with the complete XGT business and training platform—our proven 4-Phase programming, customizable workout station designs, technology tools, coach training, and ongoing sales, marketing, and business support.
In short, you get everything you need to launch, run, and grow a high-retention small group training program.
How long does it take to launch?
Many licensees are operational within a few months, depending on their location, setup, and chosen model.
What kind of support will I receive?
We offer comprehensive onboarding, training for you and your team, ongoing business coaching, marketing resources, and access to our preferred vendor network for best-in-class equipment and services.
What’s the next step?
Submit an XGT License Opportunity Inquiry, and our team will connect with you to discuss the details. If it’s a good fit, you’ll be invited to complete a license application. Once approved, we’ll secure your territory and start building your customized launch plan.